Skill.md files: teach Claude once, not every chat.

• SKILL.md

---
name: seo-content-planner
description: Creates comprehensive content outlines and topic clusters for SEO.
Plans content calendars and identifies topic gaps. Use PROACTIVELY for content
strategy and planning.
---

• SKILL.md

---
name: seo-content-writer
description: Writes SEO-optimized content based on provided keywords and topic briefs. Creates engaging, comprehensive content following best practices. Use PROACTIVELY for content creation tasks.
---

• SKILL.md

---
name: seo-dataforseo
description: Use DataForSEO for live SERPs, keyword metrics, backlinks, competitor analysis, on-page checks, and AI visibility data. Trigger when the user needs real SEO data rather than static guidance.
---

• SKILL.md

---
name: seo-drift
description: Snapshot a site's SEO state and detect ranking, indexation, metadata, canonical, robots, schema, and on-page regressions over time.
---

• SKILL.md

---
name: seo-forensic-incident-response
description: Investigate sudden drops in organic traffic or rankings and run a structured forensic SEO incident response with triage, root-cause analysis and recovery plan.
---

• SKILL.md

---
name: seo-fundamentals
description: Core principles of SEO including E-E-A-T, Core Web Vitals, technical foundations, content quality, and how modern search engines evaluate pages.
---

• SKILL.md

---
name: seo-geo
description: Optimize content for AI Overviews, ChatGPT, Perplexity, and other AI search systems. Use when improving GEO, AI citations, llms.txt readiness, crawler accessibility, and passage-level citability.
---

• SKILL.md

---
name: seo-images
description: Image optimization analysis for SEO and performance. Checks alt text, file sizes, formats, responsive images, lazy loading, and CLS prevention. Use when user says "image optimization", "alt text", "image SEO", "image size", or "image audit".
---

• SKILL.md

---
name: seo-page
description: Deep single-page SEO analysis covering on-page elements, content quality, technical meta tags, schema, images, and performance. Use when user says "analyze this page", "check page SEO", or provides a single URL for review.
---

• SKILL.md

---
name: seo-plan
description: Strategic SEO planning for new or existing websites. Industry-specific templates, competitive analysis, content strategy, and implementation roadmap. Use when user says "SEO plan", "SEO strategy", "content strategy", "site architecture", or "SEO roadmap".
---

• SKILL.md

---
name: seo-programmatic
description: Plan and audit programmatic SEO pages generated at scale from structured data. Use when designing templates, URL systems, internal linking, quality gates, and index-bloat safeguards for pages at scale.
---

• SKILL.md

---
name: seo-sitemap
description: Analyze existing XML sitemaps or generate new ones with industry templates. Validates format, URLs, and structure. Use when user says "sitemap", "generate sitemap", "sitemap issues", or "XML sitemap".
---

• SKILL.md

---
name: seo
description: Run a broad SEO audit across technical SEO, on-page SEO, schema, sitemaps, content quality, AI search readiness, and GEO. Use as the umbrella skill when the user asks for a full SEO analysis or strategy.
---

• SKILL.md

---
name: serply-search-mcp
description: Search Google, Bing, Google News and Google Scholar, and read public pages, with the Serply MCP server. Use when the user chooses Serply or its connected tools for current information and source verification.
---

• SKILL.md

---
name: server-management
description: Server management principles and decision-making. Process management, monitoring strategy, and scaling decisions. Teaches thinking, not commands.
---

• SKILL.md

---
name: service-mesh
description: Implement Istio and Linkerd service meshes. Configure mTLS, traffic management, and observability. Use when managing microservices communication.
---

• SKILL.md

---
name: setup-help
description: Walk a user through setup or installation one step at a time with the remaining steps visible.
---

• SKILL.md

---
name: setup-matt-pocock-skills
description: Configure this repo for the engineering skills — set up its issue tracker, triage label vocabulary, and domain doc layout. Run once before first use of the other engineering skills.
---

• SKILL.md

---
name: sexual-health-analyzer
description: Sexual Health Analyzer
---

• SKILL.md

---
name: shadcn
description: Manages shadcn/ui components and projects, providing context, documentation, and usage patterns for building modern design systems.
---

• SKILL.md

---
name: shader-programming-glsl
description: Expert guide for writing efficient GLSL shaders (Vertex/Fragment) for web and game engines, covering syntax, uniforms, and common effects.
---

• SKILL.md

---
name: sharp-coder
description: Two-layer performance skill combining disciplined THINK layer (surgical edits, simplicity) and terse SPEAK layer (caveman compression). Triggers on requests for brevity, token efficiency, or disciplined coding.
---

• SKILL.md

---
name: shodan-reconnaissance
description: Provide systematic methodologies for leveraging Shodan as a reconnaissance tool during penetration testing engagements.
---

• SKILL.md

---
name: shopify-apps
description: Expert patterns for Shopify app development including Remix/React Router apps, embedded apps with App Bridge, webhook handling, GraphQL Admin API, Polaris components, billing, and app extensions.
---